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Who We've Served













Brad Semmens Started Objective Consulting as a result of continuously finding himself with unwavering passion and curiosity, gravitating towards the intersection of people, performance and business.
Brad walks his talk, as founder of NutriCeuticals - a thriving supplement company selling nation wide, successful consulting company - Objective Consulting and soon to launch - HR SaaS Company - Employield. Brad is a highly skilled business consultant and executive advisor, with deep expertise in personal and organisational psychology, leadership and culture development, strategy, growth and performance improvement.
With qualifications that include a Master of Business Psychology, Bachelor of Business Management – Majoring in Human Resources Management, Certified Change Management Practitioner, and Certified NLP Master Practitioner, L2 E-DISC Consultant and more. Brad combines strategic insight, academic rigour, and extensive real-life experience with a hands-on approach to help business owners, leaders, managers and HR professionals truly thrive.
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Got Questions? Click on 'Chat Now' Below
Hit the chat function at the bottom right-hand corner of our website or fill out a contact form below. We will respond within 1-2 business days.

Ian Mewburn - Executive of Safety, People and Culture
Brad provided training for leaders dealing with change. His knowledge, insights and facilitation skills are impeccable. Looking forward to working with Brad again.

Ute Diversi - Organisational Psychologist
I had the pleasure of working with Brad to design and deliver executive coaching and transformation with a large multi-national. He brings great depth, expertise and care to the work he does.

Alan McGilvray - Ex CEO of Bayer India, Leadership Expert
I've known Brad in professional settings for many years. Brad's passion, knowledge and dedication to leadership development makes him an invaluable asset to any organisation he works with.
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